Stronger Communities. Better Care. A Better Canine World.
Stronger Communities. Better Care. A Better Canine World.
Creating a more humane future for dogs through collaboration, education, and responsible stewardship.
What Is the Canine Impact Initiative?
The Canine Impact Initiative (CII) is a nonprofit-led movement dedicated to raising the standard of canine care across the entire dog world. We unite breeders, veterinarians, trainers, groomers, rescuers, advocates, and dog owners around one shared goal: fewer dogs suffering, fewer dogs entering shelters, and stronger human–canine relationships.
CII focuses on long-term, systemic solutions—not band-aids. By promoting better stewardship, responsible breeding, community education, and cross-industry collaboration, we’re working to prevent problems before they start.
This is more than a project. It’s a culture shift.
Why This Matters
Every dog’s well-being depends on thousands of decisions made across the canine world—by breeders, owners, rescues, veterinarians, trainers, and communities. For too long, these groups have operated in silos.
The Canine Impact Initiative brings them together.
Because when the dog world works with each other instead of against each other…
- dogs suffer less
- families have better outcomes
- shelters receive fewer preventable intakes
- the entire canine ecosystem becomes stronger
This is the greater good we’re working for.
Upcoming Events:
The Canine Impact Gala & Awards (CIGA) 2026
A yearly celebration where the Canine Impact Awards are presented. This special night features dinner, entertainment, a silent auction, raffles, and an inspiring ceremony recognizing extraordinary contributors in the canine world.
The Canine Expo & Symposium (CES) 2027
A first-of-its-kind, three-day industry event uniting every corner of the dog world under one roof. Featuring expert speakers, hands-on demos, workshops, exhibitors, and collaborative problem-solving—CES is the epicenter of our movement toward higher standards.
How We Create Impact
Education
We provide tools, resources, and events that raise knowledge and expectations across every part of the canine world.
Collaboration
We bring together professionals and dog owners who have historically been divided, creating solutions that work across the entire system.
Stewardship
We promote responsible care—at every stage of a dog’s life.
Prevention
We address the root causes of canine suffering and shelter intake before they become crises.
Our Founders
CII is powered by two nonprofit organizations dedicated to elevating canine welfare. Together, these organizations bring decades of combined expertise across breeding, rescue, advocacy, and canine welfare.
Animal Humane Advocacy
Dedicated to animal welfare reform, founder-empowered advocacy, and promoting humane standards through policy and community leadership.
Herzog’s Heroes
Focused on responsible breeding, accountability, education, and preventing dogs from entering shelters through conscientious practices.
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